It’s been years since I shared my makeup routine and a LOT has changed. I have found better quality products for my skin and for the environment and I’ve found things that perform much, much better. The biggest benefit I have experienced from switching to (90%) natural beauty is that my skin is healthier. A lot of it has to do with my skincare (which I will share another day) but I do believe that putting good ingredients on your skin makes a difference both in the long term AND the short term.
That said, I don’t believe that non-toxic beauty is all or nothing. I took my time replacing items and finding favorites. And you’ll see in this post that I still use a few conventional products that I haven’t been able to replace. It’s important to me to share that my routine isn’t perfectly non-toxic, but still it is SO much better than it was two years ago. I think it’s easier to go natural with skincare than it is with makeup. Makeup took more time, more trial and error for me. But still, everything I am sharing here is something I have been impressed by and that I use often—most of these items I have bought multiple times over the past few years.
I hope this goes without saying, but this is zero percent sponsored. I spent years finding the best of the best, and am still discovering … that’s why it took me so long to write this post!
Finding a foundation I loved wasn’t quick and easy for me. I tried a lot and this is by FAR the best option I have found. I will use this a long time.
In my everyday life, I use the primer and foundation, but I don’t worry about concealer. I only use concealer on photo days (maybe once a week).
For everyday, I use (it makes my skin much more smooth for the concealer and I love that it is filled with great, healthy ingredients). Then I use the . I do use their as well; it really helps to get a completely even application.
Since buying makeup online can be a real pain in the a$$, I love having an option to . I highly recommend that if you think you might be in between two colors.
For photo days, I wear concealer around my eyes, down the front of my nose and on my chin. I put this on before foundation. I use . I will be trying to update this with a green product, but in the meantime, it performs super well. Since I don’t use it as often, it’s not at the top of my priority list.
Now let’s talk about brows. I am not one of those people #blessed with enormous, full eyebrows. In fact, I often refer to my brows as a “comb over” (haha)! They have big bald spots in the center.
For a quick everyday solution, I like . It is quick, easy to apply and looks natural and not too heavy.
For photos, a date night or a more dramatic brow, I like to use (the color I use is Rita). This product lasts forever and works so well. I use a small brush to apply it. I just realized this is probably the wrong brush for brows—someone feel free to correct me (haha). But it gets the job done!
There is a night and day difference in my brows before and after I line them.
Now, you guys might know that some of the time I wear eyelash extension and I am a HUGE fan. I am currently taking a break from them, but if I had the chance I would wear them full-time. I hate going to the appointments, but I love how simple they make your everyday life.
When I am not wearing lashes I fully skip eye makeup on days I am not in photos (I’ve been giving my eyes a break a lot because I think I am developing eye allergies since moving to Tennessee). I know everyone is different. I have a lot of friends who have to wear makeup everyday, even to go to the grocery store. But growing up, my mom hardly ever wore makeup, and so I’ve always had a lot of days where I just skip the whole thing.
I am a big fan of false lashes. My natural lashes are not amazing and I prefer a dramatic look for my lashes, so I use falsies a lot. I will say that the more you use them, the faster and easier they become to apply. I use the (these are fastest to apply, but they don’t stay put as long), the (mix two sizes, I mix medium and long) which are my personal fave and occasionally I will use the (which take longer to apply, but last the longest). I love false lashes!!! If you have dark lashes or use dark eyeliner, always buy dark glue instead of white!
Lash glue can have some nasty ingredients in it. is still not perfect, but better. If anyone has suggestions, I am all ears!
For eyeliner, I love and . I will probably replace them someday, but in the meantime there is nothing I have found that even comes close in terms of performance. This is some good cat-eye-liner!
For mascara I use, . It’s the best non-toxic mascara out there. And honestly, I think it stands on its own against conventional mascara, which is typically one of the worst products at the drugstore.
Finding natural options for eyeshadow is easy peasy! I love . I also love . I have the and the , and both are fruit pigmented and filled with amazing ingredients … just look at the the list! I use these two palettes for eyes and cheeks.
Speaking of cheeks …
For contouring, I like this Lily Lolo . I don’t do a ton of contouring, but a little bit under the cheek bones is so pretty!
My favorite blush is from (it’s so peachy and pretty!).
For a quick cheek color, I am obsessed with . I put it on the apples of my cheeks when smiling!
For a natural look, (on days I am wearing minimal makeup) . It has a pretty peachy color for lips and cheeks, and two different highlighters I use on my cheekbones and eyes.
And last, but not least—lips!
My go-to lip moisturizer is in mint. I keep one in my bag, by my bed, and I use it to prime my lips before putting on lipstick.
Another appearance by . I really love it and it’s so versatile.
For lip color, the best thing I have found so far is . It has a LOT of pigment and really works. They are SO pretty.
My go-to for light shimmer is . It’s not a crazy amount of color or sparkle, but it’s so pretty! I wear this all the time … I need to buy a new tube right now. Haha!
OK, well the last thing I will share is a quick before/after I took this morning on my phone (this has no editing whatsoever!)
This makeup application took me about 15 minutes and is about the extent of what I do (minus bigger lashes sometimes). I used mascara here, since I figured you already know what my face looks like with false eyelashes. Also, I am wearing in this look.
If you have any questions about the products, or about non-toxic beauty in general OR (my favorite) product suggestions, I’d love to chat with you in the comments!
You can read about my skincare routine here. xx – Helen